The Back Door

Graphic Design, Branding, and UX/UI Studies
A new and unique model for graphic and interactive design studies.
Annual / semi-annual study tracks for graphic, branding, advertising,
Video Editing and interactive design.
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The whole back door idea started when I was a Product Designer lecturer for 6B Studio and for HIT Holon Institute of Technology.

In the last 3 years, I'm teaching in these institutions more than 100 future product designers, guiding every step in this new and fascinating profession.

I created more than 20 Lessons and presentations,
From basic aspects as - user research, user flow, wireframes , responsive layout, and more.. To Advance experts las - microscopy, micro-animation, e-commerce behavior, gestures ,gamification and more...
Back Door - a group of designers who are also active lecturers.
After a period of teaching at certificate institutions in graphic and interactive design, we felt that change was needed.

So we have built a focused course of study that maintains a high level of thinking and execution for those who aspire to dedicate themselves to the field of design.

We believe that there are more efficient, correct, relevant, fun, and cheaper ways to acquire the tools to enter the exciting world of visual communication,
And we are here to accompany you at the beginning of the exciting journey!

With a lot of passion and respect for our profession, we have formulated a challenging and thorough curriculum that aims to make you a designer in the field and give you the tools and knowledge to integrate into the job market.

We are fully motivated to make our knowledge accessible
*Realize the full potential of each and every one of you
*Create a real and deep conversation during the lesson and in 1x1 sessions
*Give a lot of attention and personal attention (even outside of class hours)
*Meet guest lecturers and people from the industry
* Build/renovate the portfolio and resume of each and every student
*Direct as much as possible to the job that suits you

We believe these are the secrets of success to true professionalism.

Concept
The ideal students:
fashion designers, industrial designers, jewelers, interior designers, etc.,
(designers with basic aesthetic and graphic abilities) who are interested in making a professional transition in the field.

* We are maintaining a professional screening process and thus save level differences between all students in the class, strive to maintain a uniform standard, the same motivation, and healthy competitiveness. *
My Students
The whole back door idea started when I was a Product Designer lecturer for 6B Studio and for HIT Holon Institute of Technology.

In the last 3 years, I'm teaching in these institutions more than 100 future product designers, guiding every step in this new and fascinating profession.

I created more than 20 Lessons and presentations,
From basic aspects as - user research, user flow, wireframes , responsive layout, and more.. To Advance experts las - microscopy, micro-animation, e-commerce behavior, gestures ,gamification and more...
Our Teaching Staff
All the members of our teaching staff are graduated from the visual communication department of the Bezalel Academy of Art and Design.

Each and every one of us is specialized in a different field in our wild profession.
From illustrations, typography, interactive design, advertising, branding, video editing, and software teaching,

We are all in, we are all here and we're keeping it real.

Doron Jacoby
Interactive

Elia Chechick
Typography and illustrations

Tami Oz Sinay
Branding

Rachel Schneider
Advertising

Omer Lester
Softwares

Daniel Vogman
Video editing & Motion

Posters and our space